Claims Cork sponsors can trust.

Good Morning Cork is built for Cork city, commuter towns and county hubs before breakfast.

Coverage playbook and website routes cover Cork City, Ballincollig, Carrigaline, Midleton, Cobh, Douglas, Kinsale, Mallow and Fermoy.

Use in: Sponsor kit, media kit, launch outreach and internal sponsor qualification.

The editorial desk tracks 47 Cork source routes across civic records, planning, travel, weather, emergency, education, business, culture and local media.

data-sources/source-registry.json contains 47 routes across 20 categories, including council, open data, planning, transport, travel, weather, emergency, safety, courts, health, education, business, culture and local media.

Use in: Media kit, sponsor prospect review, source quality page and commercial proof notes.

Sponsor products are approval-gated and manually reviewed before money, copy or inventory moves.

Sponsor inventory, booking intake, checkout plan, close room, approval packs and prospect pages all state that outreach, payment, public posting and inventory holds require approval.

Use in: Advertiser qualification, checkout planning and Linear proof updates.

Commercial categories have been ranked by Cork fit, morning usefulness, spending power, repeat potential and creative ease.

Launch outreach, sponsor prospect registry, founding sponsor scoring and lead sheet files rank property, home services, hospitality, healthcare, travel, education, professional services and independent retail lanes before outreach.

Use in: First sponsor selection, close-room planning and weekly build-loop prioritisation.

Subscriber count or subscriber growth

Blocked by: Buttondown audience export or API

Needed before use: Active subscriber count with unsubscribed readers excluded, export date captured and source screenshot or API result saved.

Open rate, click rate or archive engagement

Blocked by: Buttondown analytics

Needed before use: At least one verified sent edition with public archive URL, open/click totals and capture date.

Referral leaderboard or sponsor-backed reward performance

Blocked by: MY-2571 Buttondown referral metadata, private ledger and redacted public leaderboard transform

Needed before use: Confirmed referral attribution dry run, abuse review and public schema with no email, token or Buttondown subscriber identifiers.

Paid sponsor availability, booked slots or checkout readiness

Blocked by: Stripe products, manual inventory calendar and editor approval

Needed before use: Approved package, advertiser fit check, requested issue dates, creative approval, payment reconciliation and inventory hold process.

Advertiser results, conversions, bookings or sales lift

Blocked by: UTM reporting, sponsor landing page data and post-campaign reconciliation

Needed before use: Campaign-specific UTM links, click proof, advertiser-approved outcome data and a dated reporting note.

Source registry count

data-sources/source-registry.json

Current count: 47

Coverage playbook

data-sources/coverage-playbook.json

Sponsor package inventory

data-sources/sponsor-inventory.json

Named sponsor approval packs

data-sources/sponsor-approval-packs.json

Referral implementation boundary

growth/buttondown-referral-export-contract.json