Advertiser identity
Required evidence: Legal or trading name, public website, contact route and Cork service-area proof.
Reject if missing: No official advertiser-controlled page or no Cork relevance.
Sponsor booking QA
Cork sponsor bookings stay manual until proof passes.
Pre-approval QA pack for turning a Cork sponsor enquiry into a reviewed booking without taking payment, reserving inventory or contacting prospects automatically.
Do not send outreach, expose checkout links, reserve dates, publish sponsor copy, run ads or email subscribers until David approves the specific live step.
Readiness targets
What has to be true before a booking can move toward checkout, outreach or publication.
Intake evidence
Fields that protect the reader list and keep commercial claims source-backed.
Local offer
Required evidence: One plain CTA useful to Cork readers before 9am, with offer dates or service window where relevant.
Reject if missing: Generic brand-awareness copy with no resident action.
Landing page
Required evidence: Public URL with the exact service, product, booking or enquiry route readers will use.
Reject if missing: Homepage-only route for a regulated, priced, dated or location-specific claim.
Requested dates
Required evidence: Issue date, package, number of appearances and any blackout dates.
Reject if missing: Ambiguous timing or a request that conflicts with another approved sponsor.
Copy risk
Required evidence: Regulated-sector notes for property, healthcare, finance, education, employment, prizes, savings and legal claims.
Reject if missing: Any claim that needs proof but has no source capture.
Payment path
Required evidence: Approved package, price, currency, refund wording, reconciliation owner and post-payment status change.
Reject if missing: Checkout link requested before advertiser fit and copy approval.
Approval stages
Move from enquiry to payment only after each exit criterion is recorded.
Research received
Record the enquiry and match it to sponsor inventory, proof ledger and close-room targets.
Exit criteria: Advertiser identity, landing route and requested package are present.
Local fit checked
Confirm Cork service area, resident usefulness and source-backed local claims.
Exit criteria: One advertiser-controlled proof URL and one safe CTA are captured.
Copy reviewed
Draft labelled sponsor copy with no unsupported circulation, price, outcome, savings, health, property or prize claims.
Exit criteria: Copy risk notes are attached and the proof ledger still frames metrics as pending where needed.
Inventory approved
Check requested dates, package limits and reporting promises before any hold or checkout link exists.
Exit criteria: Dates, package, deliverables and reporting limits are recorded.
Payment approved
Only after David approval, prepare the approved payment or invoice path and reconcile before publication.
Exit criteria: Payment proof, copy approval and placement date all match.
Red flags
Stop the booking until the issue is resolved or David approves a different path.
Operator checklist
Use these checks before changing public booking copy or preparing a live payment route.